Over the years,the Hangzhou Cross-border E-commerce Pilot Zone has experienced 8 years of growth and has consistently been at the forefront.Hangzhou has emerged as a global hub for innovation in cross-border e-commerce.

Institutional Innovation with Hangzhou First

Over the past eight years,the Hangzhou Cross-border E-commerce Comprehensive Pilot Zone has accelerated its pioneering efforts.The zone has always been at the forefront of national cross-border e-commerce development in terms of system,mechanism,and industry.It has become an innovation hub.The zone has pioneered the“six systems and two platforms”top-level design in the country,and has been the first to implement import and export businesses such as 9610,1210,9710,and 9810 in cross-border e-commerce.It has also taken the lead in enacting legislation for cross-border e-commerce,making it one of the cities with the most comprehensive cross-border e-commerce import and export models in the country.The zone has implemented 46 innovative cases in eight areas,including customs supervision,logistics warehousing,tax optimization,and financial foreign exchange,and has replicated and promoted cross-border e-commerce facilitation policies nationwide,such as customs clearance,taxation,and payment.

Strong Growth&Global Access

Over the past eight years,in Hangzhou,a large number of foreign trade,manufacturing,and e-commerce companies have achieved remarkable success,starting from scratch and growing to become leading cross-border sellers in their industries.

The scale of cross-border e-commerce in Hangzhou has grown from 120 million yuan in 2014 to 120,333 million yuan in 2022.The number of cross-border e-commerce sellers in Hangzhou has increased from just over 200 in the beginning to 55,381 in 2022.There are 832 cross-border e-commerce companies with a scale of more than 20 million yuan and 157 companies with a scale of more than 100 million yuan.Cross-border e-commerce has become a new driving force for foreign trade development,a new engine for transformation and upgrading,and a new focus for high-quality development.

Ecological Construction&First-class Demonstration

Every month,Hangzhou welcomes a group of visitors to its cross-border e-commerce comprehensive pilot zone.Their first question is always, “Why is Hangzhou’s cross-border e-commerce so successful?What is the‘secret code’of Hangzhou’s comprehensive pilot zone development over the past eight years?”The officials in charge of the Hangzhou comprehensive pilot zone development unanimously answer, “We prioritize the ecosystem”.

Hangzhou is the gathering place for over two-thirds of the cross-border e-commerce platforms in China.It serves 680,000 sellers nationwide,covering 220 countries and regions worldwide.In 2022,the transaction volume is projected to reach 420 billion yuan.

Hangzhou is actively promoting strategic cooperation with global well-known platforms.Amazon Global Selling has launched the only Asia-Pacific seller training center in Hangzhou and it is expected that by 2024,the number of employees in Amazon Hangzhou will reach 500.This will gradually form an Amazon export ecosystem centered around the training center.Google,eBay,Rakuten,and other platforms have also launched cooperation plans in Hangzhou.

In Hangzhou,there has been a rapid development of various talents in the field of cross-border e-commerce.There are 20 universities in Hangzhou that offer cross-border e-commerce programs,which have integrated social resources to cultivate a total of 99,578 talents in cross-border e-commerce.The cross-border e-commerce platforms in Hangzhou have been able to create job opportunities for 600,000 people annually throughout the city.The comprehensive pilot zone has become a gathering place for cross-border e-commerce talents,making significant contributions to the establishment of Hangzhou as a new hub for e-commerce and ensuring a continuous inflow of internet talents,ranking first in the country for several consecutive years.

In Hangzhou,there are four leading cross-border payment institutions,namely PingPong,LianLian Pay,Wanlihui,and Coral Pay,which have the strongest cross-border e-commerce payment capabilities and serve 70%of customers nationwide.

In the future,the Hangzhou Cross-Border E-commerce Comprehensive Pilot Zone will take the opportunity to fulfill high-quality development policies for cross-border e-commerce,deepen pilot projects,promote brand expansion overseas,and continue to enhance its reputation as the top city for cross-border e-commerce in China and a global leader in this field.