On September 25,2024"Silk Road E-commerce Day"launching ceremony and"Silk Road E-commerce"cooperation resources docking meeting was held in Hangzhou during the Digital Trade Fair.At the meeting,Votios Asproudas,manager of Eight(representative of the Greek pavilion),delivered a speech on"Promotion of Cooperation among Representatives of the"Belt and Road"Co-constructing Countries".He described the rapid development of e-commerce in Greece,especially in the fields of agriculture,tourism and manufacturing.Online sales have grown significantly over the past few years,popularizing consumers'online shopping habits.Greece has high-quality agricultural products such as organic olive oil and wine and customized tourism services,as well as technological and logistical advantages.Through Silk Road e-commerce cooperation,Greek products can be efficiently transported across borders to markets such as China.
The following is a compilation of the guest speakers'speeches:
Hello everyone!I am very happy to have this opportunity to participate in today's event.On behalf of the Region of Western Greece,I am very much looking forward to strengthening cooperation with enterprises from China and other countries to promote the development of e-commerce transactions.
First of all,I would like to say a few words about e-commerce on the Region of Western Greece.We have some major cities,such as Patras,Pyrgos,Agrinio etc.,the main industries are agriculture,tourism and manufacturing.In the last few years,our online sales have grown by 90%,almost doubling.Nowadays,more than 70%of consumers choose to shop online.Some of the main products,for example,are olive oil,wine and honey.These are some of the characteristics of cross-border consumption.
The main drivers for our growth in e-commerce are agriculture,tourism,and infrastructure.In agriculture,there is a big demand for organic products,especially the Mediterranean diet which is becoming more and more popular with Chinese consumers.We are also seeing increasing demand from China when it comes to organic products.In addition,we have a number of cities in the tourism sector that are very attractive,offering Chinese tourists a variety of cultural and gastronomic products and services.At the same time,we have some technological and logistical advantages,in addition to investments in infrastructure and cooperation with platforms such as Alibaba and Jingdong to facilitate the integration of companies into the Chinese market.
Let's look at what products we offer.One is agriculture and food,such as organic olive oil,wine,honey,and some health-related products.These are available on top of global e-commerce platforms.
When it comes to tourism,we have also customized to the needs of e-commerce,offering customized products and services,such as cultural tourism and gastronomic tourism.There are also crafts and handicrafts,with some of Greece's traditional handicrafts,especially textiles,which are gaining momentum in the international market.
In addition,let's look at some of the service advantages of working with Silk Road Ecommerce.One is in logistics.The Port of Patras serves as a strategic gateway for trade,and our products can be transported across borders very efficiently.Silk Road E-commerce is strengthening its cooperation with its trade partners,and is also promoting new win-win cooperation by accessing China's market through platforms such as Tmall and Jingdong.
Now look at the future potential of our trade cooperation with China.There is continued expansion in agricultural exports and tourism.We are also providing high quality products to meet the needs of Chinese consumers,and in the tourism sector we are offering tailored travel packages that emphasize luxury,culture,and culinary experiences.
In addition,we hope to offer more luxurious cultural and gastronomic tours in the coming years.
Also,in terms of sustainability,environmental,agricultural and packaging practices are in line with the values of the environmentally conscious Chinese consumer.
To summarize,our strength is the abundance of quality products that Greece has to offer,especially in agriculture and tourism.This is what makes us a valuable partner for Silk Road e-commerce cooperation.In addition,we have a very high strategic importance.As part of the Belt and Road Initiative,we are in a very favorable position to facilitate cross-border trade due to our geographic location,infrastructure and product portfolio.
About the conference:
The Silk Road E-commerce Day 2024 retains last year's"one exhibition and two activities",with the"one exhibition"being the Silk Road E-commerce Exhibition and the"two activities"being the Silk Road E-commerce Exhibition and the"two activities"being the Silk Road E-commerce Exhibition.The"one exhibition"is the Silk Road E-commerce exhibition,and the"two activities"are Silk Road E-commerce into Hangzhou and Silk Road Cloud Products Recommendation Week.On this basis,two docking sessions will be held,one is the"Silk Road E-commerce"cooperation resource docking session,the other is the Central Asia International Innovative Digital Trade Docking Session.In addition,for the first time in the"Silk Road Yunpin"Recommendation Week will be set up as a special zone for the products of the guest country and the BRICS countries,and will interact with the Thailand International Live E-commerce Expo to jointly promote the"Silk Road Yunpin"goodies.