Final of the 2nd Global Cross-border E-commerce Entrepreneurship and Innovation Competition
2021-10-14 10:20

Give birth to the overseas version of"Weiya"and"Li Jiaqi"

Final of the 2nd Global Cross-border E-commerce Entrepreneurship and Innovation Competition

The final of the second Global Cross-Border E-commerce Entrepreneurship and Innovation Competition,sponsored by the leading Group Office of China(Hangzhou)Cross-border E-commerce Comprehensive Experimental Zone,Hangzhou Public Security Bureau Exit-Entry Administration Bureau,and Alibaba AliExpress and Alibaba International Station,co-hosted by Hangzhou Arcmi Technology Co.,Ltd and Cross-Border 100 people Association,and co-sponsored by Xiaoshan International Talent Club(The Round),is successfully held in Hangzhou.

The competition consists of two parts:the live track and the entrepreneurial track.More than 1600 people from 120 countries have signed up for the competition,studying in more than 100 colleges and universities across the country.After nearly a year of training,certification and selection,more than 200 people have been selected to the finals.In the live broadcast track,50 foreign anchors of Alibaba International Station Group were selected in the final to start a new marketing mode of cross-border B2B online exhibition marketing,helping to generate millions of sales at the March New Trade Festival,and 50 foreign anchors of AliExpress Group were selected in the finals,opening the way to the growth of cross-border super anchors'IP through talent draft mode.

The 2021 Cross-border e-commerce Live Development Summit Forum,the start-up track final and the cross-border live show"I speak for Hangzhou Brands"were also held at the scene,and the International Station Industry Talent Creator Program and Hangzhou Merchants Live Marketing Cultivation Program were launched to jointly help Hangzhou sellers'products go to sea by means of global excellent talent creations and excellent foreign anchors'regular training of Hangzhou merchants.

The champion team of the Entrepreneurship track,BeroGenge,is made up of two young people from Tanzania who have created the only cross-border e-commerce shopping platform in East Africa that supports English and Swahili.According to Li Ting,a senior at Zhejiang normal University who is in charge of IT support,the company has received more than 8,000 orders since its establishment last July,with a net turnover of about CNY 4.95 million,and will further expand its scale.

The runner-up team"Eco Housing"is also aimed at trade between China and Africa.Based on his background in civil engineering,Otsile Liu Bei,captain from Botswana,introduced aluminum building materials and modular mobile houses used to build roofs in Africa to fellow Africans. "I want to bring the e-commerce thinking I learned and cheap Chinese goods in China to my hometown in Africa,hoping to serve as a bridge between China and Africa."

Scott Chen Weilun,a British Chinese anchor from London,is attracted by Hangzhou's e-commerce environment and talent policy,and is willing to stay in Hangzhou to develop cross-border e-commerce.He said: "British consumers are very loyal,they value the first impression of the brand and product quality,understand the cultural habits of local consumers,Cross-border e-commerce live broadcasts need to‘play what they like’."In addition,24 teams of overseas students from Zhejiang University of Finance and Economics,Zhejiang University of Technology and Hangzhou normal University competed in the entrepreneurial track.

As the country's first comprehensive pilot area for cross-border e-commerce,Hangzhou is a hot place for cross-border e-commerce innovation and entrepreneurship.Wu Changhong,director of the cross-border e-commerce comprehensive examination department of Hangzhou Free Trade Commission and a first-class researcher,pointed out that, "Hangzhou is committed to achieving the goal of an international metropolis.The significance of holding this competition is to promote the internationalization of the whole city's industry and talents,and to make overseas talents become an important medium to help Chinese brands go abroad."

[Statement] The article is the author's independent view and does not represent the position of this website.
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